Video Marketing

Viral marketing (and advertising) is an effective method to use on social networks to raise awareness. Understanding the important role that marketing plays a video promoting your business online is a huge difference in the success of your marketing.

The theory of viral marketing is easy if you have a compelling, true story, a friend tells a friend "says a friend who says, my friend, and so on. Also known as "Word of Mouth Marketing," is this unique form of marketing to people's lives are talking together about your services and products. Viral marketing or reputation of the Internet. With the influx of [good and bad] information on the Internet, whether requested or not, your story is to draw attention to your audience and proved to be true and support ethical practices on the Internet.

The behavioral characteristics of Word of Mouth Marketing, can go two ways. A satisfied customer tells an average of three people about a product, service or experience they had while a customer who is unhappy talks to about a dozen. Viral Marketing and Word of Mouth Marketing is the foundation of social networks, networks of people interacting with other people's social activities, for there is an inherent exchange of information, services and ideas.
 

Viral Marketing Video

Between the competitiveness of Internet marketing and the popularity of social networks, marketers were forced to use video. Words can convey the message, but a professional, compelling video is worth a thousand words.

A study published in May 2008 showed that U.S. Internet users viewed 11.5 billion online videos in February-March 2008.

In the same study, Google sites in the reconstruction of the top U.S. video-house, which is more than 4.3 billion videos viewed (38 percent of all videos), share profits by 2.6 percentage points compared with the previous month. YouTube.com account for 98 percent of all videos viewed on Google sites. Fox Interactive Media, second with 477 one million videos (4.2 percent), followed by Yahoo! Pages with EUR 328 million (2.9 percent) and Viacom Digital with 249 million (2.2 percent).

Video marketing has been very adaptable to today, s-line marketing techniques, from traditional video advertising marketplace [advertising], interactive Flash (SWF or FLA) messages online learning (e-learning) is a fire-able software, and send messages to mobile phones, devices , video is a composition useful to bring a lot mediated Resuscitation Mask enthusiasm can be high and social networking potential.

Online video advertising is clearly the best way to display a message to one million people with a simple click of the mouse. As bandwidth and Internet access are bigger, faster and Online Video Broadcasting will soon be the first and most important communication tool. The increased popularity of Internet marketing will also bring about new jobs. The amount of data that can be complied just for one online marketing video is endless. Have a MS in Business Analytics will be very beneficial if you want to study how well certain Internet ads work and don't work.

Logistic Upgrades = Productivity Upgrades

Pallets (Photo credit: smysnbrg)

Farmland Dairies: Robot Palletizing System

Wallington, New Jersey is home to Farmland Dairies, a milk and ice cream packaging plant. Their facility requires a system that can handle heavy products at high speeds and keep production running smoothly.

Farmland aimed to increase productivity, reduce overhead, and improve product handling. They wanted a system that met their needs and allowed them to save on manpower. To remedy the situation, three palletizing robots, a pallet de-stacker, a pallet feed system, a pallet removal system, and six product supply lines were installed. Developers ran off the system at their facility prior to the onsite installation so Farmland could make necessary adjustments to the design.This new system allowed productivity to increase by 60 percent. 

When thinking about a favorite product or retailer, thoughts might drift to just how many products they package, ship, and sort on a daily basis. For some operations, an efficient conveyor system is everything and can make or break a business.

CaféPress.com: Distribution Center Upgrades

CafePress.com is a popular online retailer that sells clothing and accessories while allowing users to create their own custom merchandise to buy and sell. They were interested in a two-phase process to update their distribution center and make it more efficient.

Café Press needed a system that addressed product flow paths and underutilized facility space. They also wanted to increase capacity by more effectively using vertical space. The solution came in two phases.In phase one, two sortation systems were installed, and so was a direct line from the packing and quality check area to the shipping area. New software also was introduced. In phase two, a mezzanine with ventilation system, sprinklers, lights, data outlets, and power outlets was added. This upgrade allowed for an additional conveyor to be installed.

When complete, product and production flow paths were improved with the new system. In addition, utilization of the product floor was increased. The facility was much more efficient with the added storage space and production capacity.